Points of view.
Positions on agency M&A and enterprise value, from operators who have sat on both sides of the table.
The headline number is never the number.Deal structure · 050826→Sell who you are, not what you have.Positioning · 040726→AI is a latent discount, and your highest-return premium.Applied AI · 030626→The founder is the business. That can be a problem.Key-man risk · 020526→Buyers do not discount your multiple. They discount their doubt.Valuation · 010426→